Email marketing is still going strong. It's an effective way to especially reach mobile users. Many consumers sign up to save money. It is a great way to keep customers informed and to promote a new product, a new service, or a special discount.
I have created a variety of emails for many different industries. It has been very interesting to see how email technology has changed over the years and to see how many email service providers are out there now. I have worked with many such as MailChimp, Constant Contact, YesMail, Marketo, Silverpop, HubSpot, Salesforce, and more.
Are you designing "responsive" emails? You may have heard this term in regards to websites. This allows the user to view the email or website regardless of what device they are using.
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